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wn talk
,==Jr=Jr#ie

P.O. BOX 692 THUNDER BAY "p" ONTARIO

Issue No. 1 August 5, 1970
This newsletter is the first of a
regular series which will be distributed
to members of Town Talk and to other
interested people. Town Talk acttvities
have been extensive over the past few
months, and a newsletter is essential in
order to keep everyone up to date. This
first issue can't cover all of our recent
involvements, but includes two articles
of general introduction to the organization's most important current activities,
and some summary notes on the Town Talk
television programme ACTION/REACTION.
More detailed reports o~ these major
projects, and descriptions of Town Talk 1 e
other activities, will be'included in
succeeding newsletters.
COMMUNITY TELEVISION FOR THUNDER BAY ' A TOWN TALK PROPOSAL
This is a crucial year for Canadian
cable television companies. Stricter
regulations concerning community programming, educational television, American
content, and whatnot htwe been proposed
by the CRTC, and the cable companies are
scurrying about in varying degrees of
apoplexy and despair. The dust has not
settled completely, but.when it does
Thunder Bay will have a community television channel.
The question of who will control
that community television channel will
begin to be decided when the City Council
meets on August 10th to hear the proposal
put forth by Town Talk.
When Town Talk meets with the
Council, its report will be the culmination of many months of research and
preparation. It takes into account all
of the relevant factors and ends with
concrete, specific, reasoned and reasonable guidelines as to the use of the new
ch,rnnel. We are, after all, presented

TELEPHONE (807) 34·5·2518

.•

•

with the basic fact that according to
the Canadian Radio and Television
Commission, L~kehead Videon must provide a channel for community television.
So far so good. The cruch comes with
the matter of control - and with the
definition of what constitutes a true
conununity chAnnel.
The basic idea is clPssically
simple: a community chAnnel thAt is
not controlled by th~ community is a
farce.

What we WAnt, and luwe every
possibility of obtaining, is~ channel
to which members of the community have
free and non-eyclusive access. A
large number of individuals pnd groups
have read our proposal (Connnunity Television and You) and have already indica~
ted to us ways in which they would like
to use the channel. That's the way it
should be -- the community making its
own progrAms, instead of being shaped
by progrAms designed by somebody else,
somewhere else.
The proposal cAlls for a Charter
Board widely representative of the
community, which would hire a professional production company on a yearly
basis. In this way individUBls end
groups (YOU, if you're interested)
provide the 1118.terial for programming,
while the production compAny will
ensure that the programs are of professional quality. Funds for this
channel will come from the money
Lakehead Videon would otherwise have
to spend doing its own programming.
Our proposal will probably not mean
an increase in Videon•s fees, since
they are already very high for the
service available.

=====~~===~=======h=#==========i=

�Issue No. 1 - page 2
All a dream? Not so. Town Talk
has not been developing these ideas in
a vaccum. We have a great deal of support, both locally and nationally.
Because of its interest in our
proposal, the National Film Board has
a large investment of equipment and
teaching personnel in Thunder Bay this
summer to train local people in the
techniques of film and video-tap~ng.
The F'ilm BoRrd feels that its contribution here, to quote a senior executive,
is "the most significant thing the Film
Board is doing in Canada right now."
Two Cabinet ministers - Robert
Andras and Robert Stanbury - have stated
very emphatically their whole-hearted
support for the proposal. At a conference on telecommunications earlier this
year, David Hughes, the author of the
original proposal, presented the ideas
contained in it to the participants.
He received enthusiastic support from,
among others, Eric Kierans and Stanley
Burke. Mr. Burke has twice been in
Thunder Bay in connection with the proposal, and has become a member of our
Advisory Board.
Locally, upwards of 4,000 copies
of Community Television and You have
been circulated in English, Finnish,
French, Italian, Polish and Ukrainian.
They have been well received. His
Worship Mayor Laskin has personally
endorsed the objectives contained in our
proposal. Aldennan Bert Badanai has
been attending meetings of our Steering
Committee, and several other aldennen
have indicated their support.
So this is where we stand now. By
mid-September, the cable company's agreement with the city comes up for renewal.
If the City Council endorses our proposal, they will write it into the conditions of Videon•s new licenceo If this
happens, a very significant bit of history will have been made and this
community will be the richero
It is not an e~aggeration to say
that the eyes of the cable-casters of
Canada will be on Thunder Bay and the
decision rea.ched by its City Council after
our presentation on August lOtho If you
j

feel strongly about the possibilities
of community television, you could
add your voice to ours by phoning your
"favourite alderman" to indicate your
support.
by Lindsay Morgan
COMMUNITY FILM-MAKING -- AN EXPERIMENTAL PH.OJECT SPONSORED BY 'IDWN TALK AND
CHALLENGE F'OR CHANGE
Challenge for Change is the name
of a programme of film and community
development pro.jects backed. by the
National Film Bo~rd of Canada and other
departments and agencies of the federal
government. When Town Talk approached
the Film Board for ~ssistance with the
realiz~tion of its plans for a cormnunity television service, it was natural,
given the potential of such P proposal
for exciting community progress and
participation, that Challenge for Crumge
should be the programme under which the
experiment was undertRken.
From the outset, the emphasis in
Thunder Bay has been on relev~nce to
this community. Local residents are
being trained in their own community in
making of films and video tapes about
local sub.iects. As a result, the project is progressing very satisfactorily
and generating a lot of momentUtl\ amongst
the students and the community et lerge.
By August 6th, shooting will be nearly
completed, leaving a full month for
editing and completion.
Community interest and support have
been most gratifying. At the "open
house" held on July 21st, messages of
the warmest encouragement and promises
of support were delivered by Mayor L~skin,
federal cabinet ministers, Robert Andras
and Robert Stanbury, and broadcaster
Stanley Burke. Perhaps even more significant are the daily enquiries and suggestions received from the public at
largeG
Much of the public interest has been
focused on the video tape recording
aspects of the programme. Initially it
was assumed that film training would be
the central activity, but since the
beginning, requests have come from e wide

�Issue No. 1 - page 3
variety of community groups asking for
coverage of local events. These requests have been met as often ~s possible, with the resulting discovery that
the training project is already serving
a very real community need. By recording local events, giving peopie a voice
through V'l'R, and encouraging playback
of this material to other groups, the
Thunder Bay Community Film Project is
providing a service unavailable elsewhere. Typical of the requests received
for VTR coverage are the following:
Citizens meeting with Robert Stanbury
A conference of ethnic groups
An Indian reserve meeting
A Sailing Regatta
A tape for the YMCA on youth
activities
A tape on work with emotionally
disturbed children
A church conference
The most significant point about
this is the fact that these requests are
voluntary and unsolicited-coming from
the community ratr,er than being imposed
on it by some external decision-making
group. Inadvertently, then, the training project is responding to the community in much the way th11t the community
channel proposed by Town Talk might
operate. In this process, the students
are receiving precisely the varied experiences which should make them capable of
providL,g a high quality of programme
production when the community channel is
achieved.
To summarize briefly, the first
five weeks of the project have seen the
completion of a studio, the completion
of initial training in film techniques,
major progress on the production of three
films, extensive VTR shooting and playback, and acceptance by the community of
this new opportunity for public access
to the media. If the next five weeks
continue to be as productive, then the
aims of the Film Board and of Town Talk
in underta.king the Thunder Bay Community
Film Pro,ject will have every hope of
being achieved in full.
by Sandy Burnett

ACTION/REAC'l'ION WAS A SUCCESS, BUT
THE LAST PROGRANME WAS CAN CELLED-

BY CKPR

ACTION /REAC'l'ION, a weekly television presentation of Town Telk,
appeared with the cooperation of CKPR
for more thAn twenty weeks th~~ ye~r.
The show dealt with many topics of
local interest, and was designed to
answer questions telephoned in by its
viewers ..
Early in February, after five
weeks of programming, an ~udience survey was conducted to determine what
success was being met in the ~ttempt
to provide the community with stimulating pArticipatory television. The
public response, a sl.11llIM.ry of which
follows, was most encouraging. In
addition to providing numerous con•
structive suggestions for the improvement of the programme, sufficient
interest was aroused that from that
time on, every topic dealt with on
ACTION/REAC'l'ION has its origin with a
request from the community.
Respondents were asked to watch at
least the ne:,rt two programmes following
receipt of the questionnaire and then
to ~newer the following questions:
What do you think 8 bout the
a) time slot (11:45 p.m. Sundey)

b) length of the programme (onehalf hour)
c) quality of the progrannne
Do you feel that the programme
should be continued? If so, what sub-·
jects would you like to see discussed,
filmed, etc., in the future?
Response was as follows:
Time slot:
agreeable - 17
too late
- 73
no opinion - 4
Length:

good
too long
too short
no opinion

- 64
- 2
- 15
- 13

�.

.

. , Issue No. l - page 4
Quality:

fair-good - 76
poor
- 2
no opinion - 16

Continuance of programme:
positive - 80
negative
- 1
no opinion - 13
The last programme of the series
was planned for May 31, 1970, but two
days before it was scheduled to appear
the mana.gement of CKPR infonned us that
the programme would not be broadcast.
CKPR's decision was particularly disappointing, and inconvenient, because
our preparations for this last show
were more extensive than usual. Arrangements had been made for the programme to
run more than' its customary length.
Mr. Stanley Burke well-known news co11D11entator, had agreed to appear as a special
guest, and the topic for discussion, "The
Media and the Community", was of great
interest. Every effort was made to assemble~ qualified panel for the discussion,
and this panel included two senior local
broadcasters, a former professional journalist, a senior librarian, and a university student official, as well as Mr. Burke.
Senior management from the local daily
newspapers would not join the panel, and
they forbade junior personnel from doing
so.

We view this arbitrary action by
CKPR as an example •of why a community
controlled television service must be
made available in Thunder Bay~

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                    <text>===~=====~~~~~=~===~===e=====e
P.O. BOX 692 THUNDER BAY "p" ONTARIO TELEPHONE (807) 34·5·2518

�J\UCl'ST 19, 1970
This is the second ToHn Talk ne,·v sl c tter anc.1 agaiH there
~s more to report t11cl1_1 tl!erc :i s . tir,1e anj space to report
1 t. Consequently , tl11s 1 s sue w1l 1 cone en trate on .the
community television proposnl, a matter of trreat current
importance an&lt;l one on which TO\vn Tall-. has c;llected a great
deal of infornation.

CITY COUNCIL REACTS TO
EXCITING N:CW PROPOSAL
I

Af! exciting evening in th e
~1story of Thunder Bay oc~ure&lt;l
~ionday, August 10th, whe n Town
Talk proposed to City Council
that a community televis ion
channel be started here.
T~e event was augmented by a
v~deo-tape_presentation , intensive questioning from council
members, extensive cover age by
all local news media and a large
l~yman audience. Toronto's
newspaper, The Globe and Mail
also carried the story.
'
David Ilughes·and Lindsay Morgan
spoke on .behalf of Town Talk.
The proposal was called " The
mo~t exciting an&lt;l signif icant
thing to happen in broad~asNtinghin Canada anJ, I believe,
1n ort America," by No.el ~loore
programme director of Cablecastin~ Lt1., a cable company
operating 1n Calgary , Winnipeg
and To.ronto.
In reply to a question f rom
Al~lerman Bert. Badanai, Mr. Moore
said he thought Town Tal k's proposal would contribute significantly to any regulations proposed by the Canadian RadioTelevision Commission f or cable
systems throughout Canada.
The presentation took a n hour
extended by the interes t of •
the aldermen, as shown in their
questio~s. Thef particularly
wanted 1nformat1on on fin ancing,
a~&lt;l how access to an&lt;l programming on the channel woul d be controlled.
Page 2

..:•"

Mr. Ilughes replied that it w.as
Town Talk's opinion that the
existing rate structure of
Lake head Videon ,was sufficient
to finance a prciposed annual
operating budget . of $240,000,
The final de~isicfns on finan~ing,
he pointed out, rest with the
CRTC in Ottawa. • ,
,{'

Mr. Hughes welcomed Alderman
Don Aedy's suggestion that subscribers to the service have a
voice in the op~ration of the
channel.
.•

. . . ,.

The possibility of the channel
coming under the influence and
abuse of a minority group concerned Alderman Charles Johns ton , ~1. D •

• ·~ ·,

Mr. Hughes replied that since
the question of controlling
such a potentially powerful
me~ium was paramount, that
function would rest with the
charter board r,presenting the
whole community ..

.~

One highlight of;. the presentation was a twelve-minute videotape showing of iome of the work
done hy trainees of the National
Film Board's su~er project.
,, ..

The efforts of t~ose completing
the tape were cettainly worthwhile and appreciated.
Town Talk is grateful to city
council fur ' the attention given
the proposal, . and looks forward
to a favourable decision in the
near future.
,., -by Paul Inksettcr
;

t

�cmwliNITY IU3SPONSE f AVOURADLI TO
TILEVISION SIRVICE

On ~larch 25, 1970, Town Talk release&lt;l a draft proposal outlining
a community service television
idea which it felt woul&lt;l best meet
T}rnnder Bay and region's community
concerns and identity nee&lt;ls.
The report, prep:.-1red by Dayid•T:i.
Jlughes, related the technology
of cable television to local nee&lt;ls
and stressed public access to the
medium. It s]1owe&lt;l how the Canadian Radio-Television Commission's
guidelines for cable programming
could be applied locally in new,
exciting ways.
Copies were circulated to citizens
an&lt;1 elected officials, and to local
organizations in an attempt to
1n e as u re the react ion to and need
fer 'such a service.
Of the 103 groups canvassed, 48
replied. All in&lt;licated approval,
n11d some programming suggestions
were included. Letters of encouragencnt were also received from
individuals Hho had not been specifically solicited.

Departments; Lakehead Board of
Iducation; ethnic groups: Indian
Youth Friendship Centre, Le Club
Canaclien-Francais &lt;le Thunder Bay;
covernDcnt agencies: Parks and Recreation Department, City r:£ Thunder
Bay, 0Htario IIurnan Rights commission
Ca 11c1 c1 a l'l an p ow c r Centre , Nat ion a 1
Pilm noar&lt;l of Canada; Department
of the Secretary of State, Citizen-~hip Br2ncb; health services:
takehead Psychiatric Ilospital; Ad- \
diction Research Foundation; pro- •
fessional associations: ·rhun&lt;ler Bay
Hedical Society• Chamber of Comr.1erce;
Lakclrna.d L0llour Council, Ontario
Secondary School Teachers' FeJeration
service clubs: Rotary Club; Thunder
Day South Jayccttes; Canadian Club;
social welfare an&lt;l assistance: Thunder Ray United Appeal; Thunder Bay
Branch, Canadian Red Cross; Credit
Counselling Service; Lakehea&lt;l Family
Counselling J\r,cncy; Lal:.cheaJ Social
Planninr Co~ncil; Department of
Social and Fan ily Services; youth
arcncics: Bic{ rrotLer Association;
N~rtlrncstern . . Regional Council, Boy
Scouts of Canadao
nany new responses have been received since the results of the questionnaire were compiled. There has
been no negative response to date.

The following organizations·respondecl: art, hobby groups: Thunder
Bay Naturalists' Club, Thunder Bay
liis tor ica 1 Society, Lakehead Sym-.;
• phony :'• rches tra Board, Cambrian
Players; churcJ1 groups: Thunder
Day Council of" Clergy, Religious
Broadcasting Committee, Salvation
Army, WaysiJe Church Centre; Citizens' action groups: Single Parents' Action Corps, Single Parents'
Group, Lakehea&lt;l Anti-Pollution
Comrnitteei Operation Employment,
I-Iappy Jian&lt;licap CluL, Consumers'
Action Comnittee; correctional
agencies: Industrial Farm an&lt;l Train
ing Centre; e&lt;lucational organizations: Association for Enrly
Childhood [&lt;lucation, Ontario Dept ..
_of Fclucation; Youth ancl Recreation
Ercmch; Lakchea&lt;l University and
Confederation College Extension

ON THE FRONT PAGE.

o

...

Iditine film at the Thunder
Evy Community film Project
Headquarters. The project is being
Si)Onsored by the Challenge for Change
pr og r arnn1e of t11 e Nat ion a 1 r i lm Boa nl
•in cooperation \vi th TO\m Ta H--o
Top:
Robert surnuury (left) and RK
Andras (right), members of the
Fc d c r a 1 Ca 1J in et , c1 is cu s s th e co r.rn1Un it y
television proposal ,dth David Hughes
of t11 e Town Talk steering commit tee.
noth nr. Andras an&lt;l Mr. Stanlrnry are
enthusiastic supporters of the proposal.
not toPl: II an~ Oome s, a location sound
mixer Hith the National Film
noard. i\!r. Oorncs has been in Thunder
P[ly since June advising the film project in tJ1e tcchn iques of sound ancl
videotape recording.

page 3

Left:

�INTERHT REPORT ON PERSONAL
INTERVIEW SlTRVEY

BRIEF DESCRIPTION OF DATA

This interim report presents a
brief summary of some of the data
derived through personal' interviews concerning the Community
TV proposal.
It is also possible
at this time to see seve r al trends
beginning to appear th rou ghout
the data, outlining needs of the
cor.1munity which could i)e met
through the medium .ofA community
channel.
It is logical that the comm~n~ty
channel if it is to operate 111
Thunder'Bay and region, must
reflect the needs of the many
facets of this and surrounding
communities. For this reason,
the sample of people interviewed
must also represent these various
factions.
SANPLE BREAKDOWN
Total number interviewed to date
·sex

Occupation

Males
F'emales

44
24

Professional &amp;
Agency people 16
Non professional
.(blue. collar,
housewives, •
students, etc.) 52

Number · of people basically
for the proposal
Number of people basically
against the proposal

65
3

Information gathered in interviews,
however, goes much deeper _~han the
initial for, or against reaction;
it also offers qualitative material. The foll01dng represents
some constructive opinions given
by various members of this community.
-the educational exposure could
be fantastic; the concept has
local and regional implications;
it could be used to tackle
community affairs and a meaningful understanding; try not to
dupli~a.te facilities no~present
in- TV o
- : investigate human resources
and spread into the community;
you must not be too rigid because
change is a reality; maximize
results, search out what people
want; don't necessarily shove it
.at them.
-it could supply motivation to
kids seeing themselves on TV, .
especially in local sports; it
could also cas.e the class struggle
so.prevalent in thi~ city; people
could be tied together through
kno'wledge - right now decisio·ns
·are made here by a few
11

. Community

From Thunder Bay 58
P,istrict
10

Age range

84 years - 14 years

This sample represents only the
initial , exploratory .attempt
. at
the study, and more 1nterv1ews are
needed to balance the sample and
be more repr~sentative of the
community -i.e. concentration
on various ethnic and racial groups
business organizations and internal
neighbourhoods.
page 4

-it can be used to get feedback to
organizations about their programs
it can also be used to publicize
their programs and educate the
community on what is going ono
-could ass•ist community awareness
and community understanding concerning ethnic groups (This point is
very important in a pluralistic
community such as Thunder Bay)
-A community channel can be used
to bring people together and provide a meaningful dialogue, pres en t in'g both s ides of issues so

�people can make up their own
minds; there arc also citizen's
groups which need support from
the public.

a chance to express its views in
public also.

The above comments are selected
from interviews with people in
social agencies and other professions. The following responses
are excerpts from interviews with
others and one can see what the
professional people suggest corresponds closely to the needs expressed by members of the community at large.
-Like to see prograns explaining
drugs and why people take themf
naybe use a panel lihere people
can ask questions froJn the audience.
-Like to know the difference between the different political parties; I like information prograr:1s as long as they nre easy to
understand - they ~an't be too
d~gnified.
-Community has to keep pace with
what is going on; this community
has to wake up) interested in
sports such as high school football and peewee hockey; also
would like to see the symphony;
channel would give people the
opportunity to find out more
about other sections of th~ community.
-need for prmgrams that present
both sides of issues; need
information programs about
income tax unemployment, welfare
and other agencies - how they
function, and hpw one goes about
approaching an agency.
~need more civic affairs programs
local plays, local candid camera,
why isn't it a fact now? local
talent is just going to wast~.
-would provide time for public
views; force politicians to take
a stand, knowing the public has
page 5

-it is about time people spoke out,
telling sponsors, etc., what we
want to watch, rather than what
the powers want to feed us.
-fear of control by managejnent;
need to know about young people;
should get them more involved in
the community; also involve the
senior citizen; like to see more
on schools; if education programs
are used they shouldn't be too
technical; should get people together to decide what is put on;
can't always stress bad things.
-the average guy is passive becanse life is too complicated:
there is too much conflict now people feel the stress; family
life is getting weaker; most
average people have no solutions
which makes them feel worse; some
don't feel·alive any more; they
need controversy to shock them out
of it.
-some way of airing ,ublic views
is needed which cannot be pressured
give the average guy a chance;
interested in stock car racing and
sports; news perhaps will not be
biased; the channel cannot be,
controlled by any m~nority.
'

The- above comments give the reader
.some indication of needs, and transmit feelings of various people in
this community towards the communi,y
television concept. The responses
illustrate what could be provided
by various commu~ity institutions
and organizations to meet some~£
these needs. Constructive content
of the above opinions also indicates
the feasibility of a citizens'
Charter B6ard, as indicated in the
original proposal.
This report may appear to be too
one-sided to some, but the fact remains that many agree with the
concept, understandable since the
propos~l represents an added ser-

�vice and a new experience requiring community involvement and
active participation. Many expect that the proposal w1;1 not
go through because those 1n power
wi 11 try to st op it . r.1any fee 1
that this channel will end up
like everything else - in the
hands of a select few. Added
cost and duplication of facilities
are also mentioned as matters
which r~quire co-ordination.
Those interviewed have also stressed the need for presentation of
both sides of any issue and seem
to be searching for unbiased presentations. These concerns will
definitely have io be taken into
consideration in the final plans
for establishing the channel, its
financing, supervision and programming.
Data received is much too incomplete yet to provide an adequate
a~alysis of a working theory of
community television. The other
part of the social research,
which will not be described at
this time, includes an analysis of
several local studies which pertain to local needs. Also, information is being compiled through
participant observation of local
meetings and events, as well as
those in surrounding areas. Seve- •
ral interesting projects are being videotaped and will provide
information on communjty application to the television. We
hope to present at a later date
a fairly comprehensive description of some of the needs of
this community and the surrounding district, and how some of
these needs nay be met through the
medium of a community channel.
report by J. Hyder

page 6

SOME QUESTIONS AND ANSWERS
AilOUT COMMUNITY TELEVISION
1.

How will .the "Charter Board"
work?

Town Talk does not wish to impose
a structure upon an organization which
must be democratic from the word go
and f6r that reason no concrete
proposals have been made. Many
suggestions have been received and
lawyers are presently preparing a
report on the various alternativei.
Certain points, however, seem selfevident at this time. For examplerepresentatives from important organizations and institutions such as
the Board of Education, the
University and College, City Council, The Chamber of Commerce, etc.
must be included. In addition,
some formula of representation
for the '.' average citizen" must be
determined, and suggestions in
this area are especially needed. It is expected that Town Talk
will have a report with recommendations for the constitution
of the Charter Board by August 21st.
A period of review by the appropriate authorities and at public
meetings should follow, before
a draft charter is completed,
2.

What about ·the people of
Northwestern Ontario outside
Thunder Bay?

Videon has repeatedly made assurances that every section of Thunder
Bay wil1 be served by cable within the ne.ar future.. Most of· the
major towns in Northwestern·
Ontario have cable service, and
the companies in those towns
are generally not large enough to
produce significantly quantitative
community programing. If community television were in the future
organized o~ a regional basis, and
the CRTC might require that this
be done, then communications
among the people of Northwestern
Ontario would be greatly facilitated. Even simple program

�exchanges h'ould be a contribution.
3.

How important is Community
Television?

In a recent period, total
television viewing in the Thunder
nay urban area was 2,210,400
hours a week, or 22.9 hours on
the average for every person
over the age of two. It . is
obvious that television is a
vital force in this commun·i ty,
an&lt;l that any a&lt;ldition to the
amount of locally-originated programming, and the provision of
access to programming for
large numbers of citizens, would
be important to the community.
t,iany people are concerned ab8ut
the high proportion of
American televis'ion in Canada,
and in Thunder Bay it has been
shown that teenagers as a group
~atch more American television than &lt;lo other groups. A
service should be available which
will "win back" these viewers, and
the comr.mnity television might
accomplish this.
4.

What effect would community
television have on CKPR,
Lakel1cad Vidcpn, and the
public iristitutions which
have television facilities?

There is no question that cable
television cuts into CKPR's
audien~e. Recent figures
show !:hat when homes sub~cribe
to Videen, the percentage of
time spent watching CKPR instead
of other stations drops from
about 95\ to about 42\. But
Vic.lean is a prosperous local
e11t~rprise and it cannot be put
out of business. The ideal compromise is fer CKPR to keep all of
the ocal television advertising
business, which it needs, and for
the cable subscription fees to
pay for the community television
service, which would not carry
any advertising.
page 7

As for co-operation between CKPR
and coml"mnity television, this could
probably be worked out very easily
because there would be no competi~
tion for the advertising dollar.
CKPR, being a network affiliate,
has only so much time each day
for local programs. It cannot, for
example, broadcast entire hockey
games. The community channel,
however, could cover such events
and pass on the highlights to
CKPR. CKPR, in turn, might cooperate with the community service in news gathering. •
The studio facilities at Hammarskjold lti~~h Sc~ ool, Confederation
College, and Lakehead Uuiversity
could, with community television,
be used for broadcasting, as well
as for tr·a ining. The present
situation, where three e&lt;lucational
institutions provide training in
television, and there is only one
television broadcaster in town,
wot1ld come to au end.

s.

What is the role of Town Talk~

Town Talk, as a non-profit community
service organization, is simply
trying to get community television
off the ground. Since its for, mation in 1967, Town Talk has supported and participated in many
worthwhile projects, and community
television might be the biggest and
best yet.
, 6.

~hould City Council make a decision about community television, or sl,ould it be left
entirely up to the government in
Ottawa?
It would be unfortunate if comMunity television didn't grow from
the community itself, and Council
should be a principle local body
contributing to the formation of this community service.
Purthermorc,Council has considered
matt c rs de a 1 i n ~, ll it h 1 o ca 1
commuHications in the past, an&lt;l
it is City Council which mu5t

�approve agreements between Videen
and. the city-owned PUC and
telephone utility. Council has
had reason in past yenrs to
include a number of restrictions
and requirements on Lakehead Videen
and with the possibility of
genuine community television as
proposed· by Town Talk• there is
n~ reason why Council should
not participate in its formatio~.
7.

Would comMunity television
mean interference with
private enterprise?

Cable television companies are
privately owned, but because they
are given monopoly privileges,
because they mak~ use of the
public airways, because television service in Canada must
develop in an orderly way, and
because all owners of mass media
have a great responsibility to
the people of Canada, they are
regulated by the Federal government. As far as com~unity television is concerned, only the
cnTc has the power to decide
whether it will be established.
At the local level. Videon
has a monopoly to serve all
those who want a choice of
television programs other than·
those offered by CKPR. Thus
Lakehead Videon. although privately owned• provides a service whith
is public in character and
which is regulated by the public
authorities.
In addition, many of the facilities used by Lakehead Videon
arc publicly owne4. These include
the actual cable in the former
city of Port Arthur, the poles
to which the cable 1s attached
throughout the city, and the
service personnel of the PUC
who install and service the cable~
thus Lakehead Videon is a service
somewhere between a pubdic utility
and a private enterprise, and the
page 8

public has every right under
the law to requ6st certain
special services of it.
8.

Who will be legally responsible for the programming
on the community channel?

Under law. the owner of a broad~
casting service is responsible for
the programs carried by his
facilities. But if~ community
television service were established in Thunder Bay, Videon's
liability would be protected in
a number of ways. First of all,
it is possible that the laws will
be. changed. Minister of Communications Eric Kierans said
in a iecent speech that the close
association in law between the
ownership of broadcasting
facilities and the production of
programmes might soon have to
come to an end. He went on:
"I feel that we must consider
carefully the relationship
between the owners of hardware
and the users. The question is
how can you assure equal access
to all potential production
units if the owner of the
hardware a.- lso wants to c0Ji1pete in
the c re at i v·e fie 1 d?" For
Thunder Bay, this means t _h at
just because Videen owns the
hardware doesn't mean that
Videen should do the programming.
After all, the city owns much of
the· hardware, and the · city
itself wouldn't think of - insisting
on doing programming, except in
cooperation with experienced
production personnel. Lakehead
Videon has no production
experience, and has made little
or no efforts to involve the
community in its proposed "community" programming. In fact• it
would seem that Videon's preoccupation at this time is to
let all of the ownership control
of the company pass out of the
hands of local citizens.
(continued page ten)

�•

rA ,·'
.

I(

. ,,

TO c1r 1 cuuNc ~L . A ITG.,

10,

1970)

i

For the past severaf months, Town Talk has been investigating the possibility
of establishing a comm unity television service in Thund er Bay. The purpose of
our presentati9n today is to acquainL the members of Council with our findings,
and to request their endorsement and active support in achie•:;i ng this goal.
Community televisio n is programming that is prod uced and controlled by
. e'"'ple who are potenti ally both participants and audience. Whereas commer" , r,et.work television has provided external pre-packag ed entertainment interr&gt; .... ,,ed with news and national commentary, there are five
important functions
1
tt o local level which have until now not been possible. These are:
a. Communication of common concerns
b. Understanding between groups which have hitherto lacked opportu'lity for
dialogue
c. Participation in t he daily I ife of the community
d. 1nfmmation about the many services and activities available, but frequently unknown to the cit'izens
e. Establishment of a sense of community which can contribute to the ongoing process of am algamation.
' The mobility and si mplicity of portable videotape equ ipment make it possible
to provide access to tel evision for th.ese functions to all our citizens. This accessibility can permit the people to shape the programmes where in the past the
programmes have shaped the people.
/\long with portable low-cost equipment, the existence of a cable transmission
system makes communi ty television technically possible. Thunder Bay is one of
the most completely w ired cities in North America. Th us the service can be
available to virtually all citizens who choose to subscribe. Finally, the capability
of cable to de.liver a la rge number of ch~rnnels, the majority of which are presently unused, makes community programming possible without depriving the
viewer of access to existing programmes.
Ciearly a charter m ust be drawn u·p to provide guidel ines for the service. As
the goal is a community service, it must be directed by a broadly based com-mun;ty i..&gt;oard to ensure that no group or individual sha ll have a monopoly on
programming. This non-profit "Charter Board" would be the community's safeguard to see that the charter is adhered· to by those persons responsible for the
actual co-ordination and production of programmes.
On the basis of these considerations ifis our"'request:
1.
That the Council of t he City of Thunder Bay approve in principle the followi'ng
propositions.a. Thunder Bay needs a community television channel,
b. The facilities of Lakehead Videon Ltd. ·are those through which the community channel sh all be cablecast, ,
c. The Community channel shall be financed through subscription revenues
from the cable service,
d. The community channel shall be directed and controlled by an independent
body drawing representation from all segments of the community.
2. That the Council request Town Talk to draw up a feasible charter for the
directing body.
In order that suffici ent flexibility be retained to permit adjustments consistent
with such community cable regulations as may be established by the Canadian
Radio-T~levision Commission, and given that it is the intention of TQwn Talk to
make the strongest possible representation to the C.R.T.C. 'in support of our
proposal for community television, we would further recommend that the present
contrac1. with Lakehead Videon Ltd. not be renewell for a period longer than six
months.

�TO\iVN T'ALK
Box 692 -

Postal Station P,

THUNDER BAY~ ONTARIO

When Town Talk takes its proposal
before the CRTC it will be requested that special. pertniss ion be
given to Lakehead Videen, and
to any other cable companies which
,dsh to cooperate with a genuine
community service television organization, to consider itself exempt
from liability for material broadcast over community television.
The CRTC has power to make this
decision.
Locally, in its agreements with
Videen the city has always protected itself against all
forms of liability. The current
agreeJ11ent between the old city of
Fort l\'il l iam and Lakehead Vicleon,
for example, has three separate
clauses protecting the city
against legal obl~gations arising
out of Videon's use of city
facilities. If the community
channel were formed, Vi&lt;leon would
be dble to protect itself in much
the sarne way as the city pro-,
tects itself now. In addition, the
Charter Board for the community
channel could post· a substantial
bond guaranteeing its responsibility.
Town Talk's lawyers advise that
there has only been one recent
action against television broadcasters, that such actions are
extremely rare, and that there is
no reason whatever to believe
that this is a significant
difficulty in the formation of
a community controlled television s~rvice.

CONTRIBUTIONS TO THIS NEWSLETTER
ARE INVITED. THE TOWN TALK MAILING ADDRESS IS BOX 692, THUNDER
BAY P.
Page 10

On the preceeding page is
a reproduction of page one
of the brief concerning
community television wh.ich
Town Talk presented to City
Council on August 10. A
limited number of complete
copies are available at the
Town Talk office at the
south en&lt;l of the CPR station
in Port Arthur Ward.

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                    <text>~ ~~~ C -/tJ7

t wn talk
P.O. BOX 692 THUNDER BAY "p" ONTARIO

TELEPHONE (807) 34·5·2518

A Brief
Concerning Community Television

presented to
The Council of the
City of Thunder Bay

August 1 0, 1970

�For the past several months, Town Talk has been investigating the possibility
of establishing a community television service in Thunder Bay. The purpose of
our presentation today is to acquaint the members of Council with our findings,
and to request their endorsement and active support in achieving this goal.
Community television is programming that is produced and controlled by
people who are potentially both participants and audience. Whereas commercial network television has provided external pre-packaged entertainment interspersed with news and national commentary, there are five important functions
at the local level which have until now not been possible. These are:
a. Communication of common concerns
b. Understanding between groups which have hitherto lacked opportunity for
dialogue
c. Participation in the daily life of the community
d: Information about the many ·services and activities available, but frequently unknown to the citizens
e. Establishment of a sense of community which can contribute to the ongoing process of amalgamation.
The mobility and simplicity of portable videotape equipment make it possible
to provide access to television for these functions to all our citizens. This accessibility can permit the people to shape the programmes where in the past the
programmes have shaped the people.
Along with portable low-cost equipment, the existence of a cable transmission
system makes community television technically possible. Thunder Bay is one of
the most completely wired cities in North America. Thus the service can be
available to virtually all citizens who choose to subscribe. Finally, the capability
of cable to deliver a large number of channels, the majority of which are presently unused, makes community programming possible without depriving the
viewer of access to existing programmes. •
•Clearly a charter must be drawn up to provide guidelines for the service. As
the goal is a community service, it must be directed by a broadly based community ~oard to ensure that no group or . individual shall have a monopoly on
programming. This non-profit ··charter Board" would be the community's safeguard to see that the charter is adhered to by those persons responsible for the
actual co-ordination and production of programmes.
On the basis of these considerations it is our request:
1. That the Council of the City of Thunder Bay approve in principle the following
propositions a. Thunder Bay needs a community television channel,
b. The facilities of Lakehead Videon Ltd. are those through which the community channel shall be cablecast,
c. The Community channel shall be financed through subscription revenues
from the cable service,
d. The community channel shall be directed and controlled by an independent
body drawing representation from all segments of the community.
2. That the Council request Town Talk to draw up a feasible charter for the
directing body.
In order that sufficient flexibility be retained to permit adjustments consistent
with such community cable regulations as may be established by the Canadian
Radio-T~levision Commission, and given that it is the intention of Town Talk to
make the strongest possible representation to the C.R.T.C. in support of our
proposal for community television, we would further recommend that the present
contract with Lakehead Videon Ltd. not be renewed for a period longer than six
months.
1

�Section A

THE BUSINESS
OF COMMUNITY
TELEVISION
THE CABLE TELEVISION INDUSTRY
Cable television is a 25 million dollar per year industry in Canada. About a million Canadian
households subscribe to cable, and this business is shared by about 400 companies. Most of
these, are very small, but many are interlocked at the ownership level.
The growth rate of the industry has been ·estimated at 25 to 45 percent annual.ly, and is evidently greater in Canada than in the l!Jnited States. The average size of each system in Canada is as
grE:lat as in the United States, and about seven Canadian systems are larger than any in the United
States. Total coverage, relative to population, is much greater in Canada than in the United States.
For these reasons, Canada is in a position to pioneer in the cable television industry.
•
Up to now Cablevision has operated as little more than an extension of American TV into Canada,
but ptoposed CRTC regulations are aimed at ending this "wholesale importation" of American
stations.
Thunder Bay has enjoyed cable television service for a longer period than most Canadian cities,
and more than three-quarters of the households in this city are served by Cable.
Lakehead Videon ltd.
The following remarks by R. J. Prettie were made on behalf of Lakehead Videon to the C.R.T.C.
on April 1 5, 1969.

.,Presentations in Support of Proposed Share Transfers" -April 15, 1969, Ottawa. "We
started out some ten years ago with ten shareholders. Two provided .t he "know-how", the
other eight put up $10,000 each for our stock in Lakehead Videon. Famous Players matched
our investment dollar for dollar. It was some six years before we saw daylight and during
the interim each original shareholder had to put up another $50,000 to keep the enterprise afloat. Furthermore, during this same period, three of our shareholders found it
necessary to dispose of their holdings, ·which shares the others purchased The shares
would otherwise have had to be sold out of the community and probably outside the country."
It is our understanding that currently there are eight shareholders of Twin City Holdings Ltd.,
Which owns 50% of Lakehead Videon Ltd. The shareholders of Twin City Holdings are to the best
of our knowledge as follows:
Prettie Investments ltd (largely R. J. Prettie)
Dr. David Bumford
J. N. Paterson
Kikikim Corporation (largely T. Murray Stitt)
C. Warwick Fox
C.R. Boucher
Twin Buoy ltd. (largely S. F. Mack)
G. Hedley (F. Hedley family)

512

487
483
480
439
360

358
61

3,180
All broadcasting undertakings in Canada must be 80% Canadian controlled by September 1, 1970
to meet the requirements laid down by the Federal Government on March 27th, 1969.
Famous Players, who currently own 500/4 of Lakehead Videon, have announced that they are
seeking a buyer for their shares.
Maclean-Hunter Cable TV Ltd. have announced that they are considering buying 100% control
of Lakehead Videon. It is our understanding that Maclean-Hunter's offer to purchase is a tentative
one, dependent on such factors as the contract to be negotiated between Lakehead Videon and the
City of :Thunder Bay, and the C.R.T.C. regulations for cable operators, which may not be announced before the end of 1970.
SectionA-Page 1

�Financing of The Community Channel
Based on Dominion Bureau of Statistics figures, the increasing profitability of the industry as
a whole, and the high proportion of subscribers in Thunder Bay, we feel that the funds requested to
finance this community channel are available from existing revenues, while still leaving a · fair
return to the shareholders of Lakehead Videon Ltd. Nevertheless, the Council of the City of
Thunder Bay is not required to make decisions concerning the financing of a community channel.
This prerogative rests solely with the Canadian Radio and Television Commission.

Proposed Budget- Community Television Channel

Operating Revenue:
20% gross; cable subscription
(estimated 20% of $1.1 million)
Grants: Federal/Provincial

$220,000.00
20,000.00
$240,000.00

Expenditures:
Interest ($50,000.00at 100/4)
Depreciation (20% of $50,000.00)
Rental of Building and Equipment
Repairs and Maintenance
Salaries, Wages, Bonuses
Secretary
Production Co-ordinator
Producer
Technical Director
Staff Announcer
VTR Editor
VTR Assistant
2 Directors at $8,500.00
2 Cameramen at 7,000.00
2 Sound men at $7,000.00

$5,000.00
10,000.00
21,500.00
14,500.00
98,000.00
-$4,600.00
-7,000.00
-14,000.00
-9,600.00
-5,000.00
-8,000.00
-4,800.00
-17,000.00
-14,000.00
-14,000.00
$98,000.00

Staff Benefits
Professional and other outside services
Advertising, Promotion and Travel
Taxes (excluding income)
Office Supplies and Expenses
Charter Board Ov~r Load:
Executive Director
Secretary
Office Rent
Office Expenses

2,500.00
2,000.00
15,000.00
1,000.00
5,000.00
25,000.00
- $15,000.00
-4,800.00

-:tooo.oo

-2.200.00
$25,000.00

Programming (Direct Production Expenses)
Op·erating Expenses-Total

40,000.00
$239,500.00

500.00

Surplus

Section A - Page 2

�Section B

COMMUNITY
TELEVISION
SUPPORT AND
SUGGESTIONS
It has long been recognized that commercial broadcast television cannot provide community
programming on a large scale. In 1954 the Canadian Association for Adult Education noted that:
"Certainly in the early _.years pf Canadian TV it will be more difficult than with other
media to cater to minority fastes. The programme planner must continually look for the
largest possible audience in order to justify the expense of his operation.,,
More than fifteen years later, this is still the case.
Cable broadcasting opens ·new possibilities for community type television. In the words of Mr.
H. Boyle, Vice-Chairman of the CRTC:
•
.. .it's a chance to get something for free expression, in a human way, rather than the
fractured, splintered bits of concern on videotape and film we get so often now, blended
into a slick, homogenized documentary by a producer hounded by the necessity to achieve
a mass audience if his show - and himself - is to survive.,,
This is the reason why the CRTC has proposed regulations which will require cable operators
to provide community programmes.
Other agencies of the federal government are equally enthusiastic about community programming via cable. The Special Senate Committee on Broadcasting and the Mass Media, chaired by the
Honorable Keith Davey, wrote to 150 organizations across Canada enquiring whether they would be
interested in participating in community television programming, and received "enthusiastic
replies."
The proposed C.R.T.C. regulations impell the cable operators to get into community programming and some have already done so. There are indications however, that the operators are proceeding reluctantly.
"Senator Davey took cable television to task Wednesday, (April 22, 1970)" for what he
called their slowness in developing community programming" (from a Canadian Press
news story, April 23, 1970.)
There is a danger that the needs for community programming will not be met, unless some
guarantees are provided that it will be controlled by the community.
"The combination of advertising, bigger budgets and programme exchanges, however,
appears to pose a strong threat to the neighborhood character of cable. .. The C.R. T.C.
which is 'already imposing Canadian content regulations, may eventually have to decree
neighborhood content regulations too, to preserve the local character which is cable T. V. 's
greatest asset and service.,,
-8. Kirby in The Globe &amp; Mail
J1,me27, 1970.

It has been remarked, by the C.R.T.C. 's "financial expert" and a millionaire from the maritimes, Mr. G. Hughes, that community programming is not only desirable from a social point of
view, but also in the economic sense.
". . . the little people not only have as much right to broadcasting as everyone else,
but . . . the benefits they and their local economies would derive from it would, in the
long run, be benefits for U$ all.,,
•
Citizen Participation In Programming and Production
The fact that the Community Television Proposal stresses the necessity of professional production personnel in order to maintain quality should not be interpreted as a barrier to direct citizen participation in the production of programmes. On the contrary, the availability of skilled
technical advisors should enhance the opportunity for the average citizen to take part in the process
in a satisfying manner. Neither the proposed budget nor the proposed size of the Production Company is large enough for production to be carried out on a regular basis without being dependent
on citizen participation.
Section B - page 1

�Citizen participation in programming is built into the proposal as an essential source of programme material. It is understood t~at programmes will be made in response to comm~nity
interests and requests ~ both at the level of the Charter Board and on a day-to-day basis. Production will also be dependent on the community's readiness to take part. A brief description of how
this might work follows.
Suppose that a group of citizens have a subject which they feel should be explored. It might be
anything from a discussion of a local political issue to TV coverage of a local sports event. The
group would approach the Production Company to arrange the production of the programme. After
determining the ·nature and format of the programme desired, the citizens and the technical crew
would collaborate in making it a reality. Citizens would not only provide the subject matti:.:r and
appear in front of the camera, but in many instances might also find themselves operating cameras
or editing video tapes.
The experience of participants in the Thunder Bay Community Film Project this summer has
demonstrated the practicability of such a blending of professional and amateur talents. Advances in
televisi"on technology have been the key to this success. With the ½ inch video tape recorders currently available it is possible to train· a person with no television production experience whatsoever to the point where within a day or two he can shoot programme material of a surprisingly
high quality. It has been found in many colleges and community education projects across the
country that a one week course in TV techniques using this equipment can bring people to a
level of competence which will enable them to prepare effective and attractive television material. Previously several months of training would have been necessary to achieve the same results. This is not to suggest that one week will be sufficient to train TV technicians, or that professional assistance will not be required, but it will be enough to enable many local residents with
a general interest in community programming to par~icipate directly in the community channel experience.

Production Expertise - A Local Commodity
In its initial stages, the community channel would be dependent on the advice and supervision
of professionally experienced television production personnel. However, such expertise should, and
can, be drawn from local sources as soon as possible. At present, 14 Thunder Bay residents are
receiving training in film and television production techniques, under the Thunder Bay Community
Film Project, from National Film Board film-makers and VTR specialists. These trainees will
have both the competence, and the committment to their community which will enable them to
serve in a technical production capacity for the community channel and to instruct other citizens
in the basic techniques of making their own programmes.
The continuity implied by this process of learning suggests the likelihood of a kind of apprenticeship system which can be supplemented and supported by a constant input of students and graduates of the television and communications course offered in the high schools and Confederation
College. Not only would these people bring to the community television system a good level ·of
technical and theoretical knowledge, but also they would benefit from the opportunity to gain practical experience in production for public acceptance. Another consideration which could become
very important is the fact that the proposed Production Company would provide employment in
television work locally, thus avoiding the necessity of local graduates having to leave Thunder
Bay in order to find jobs in the field for which they have been trained.

Community Response To The Town Talk Proposal
For A Community Television Service
On March 25, 1970, Town Talk released a draft proposal outlining the form of community
service television which it felt could best meet the needs of Thunder Bay and region for communication of community -concerns and the community identity. The report, prepared by Mr. David B.
Hughes, attempted to relate the technology of cable television to local needs in a relevant manner
which would guarantee public access to the medium of television without let or hindrance. Basically, it presented a formula by which the guidelines of the Canadian Radio Television Commission
for cable programming could be applied in a new and exciting way on the local scene.
Copies of this brief were circulated to elected representatives at all levels of government, to
interested citizens, and, in an attempt to measure the presumed need for such a service, copies
. were also sent to 103 local clubs, agencies, and other organizations with a questionnaire which
they were asked to return as soon as possible. Of the 103 groups canvassed, nearly half - 48 - replied indicating approval of the concept and making positive suggestions as to the type of programming in which they would be prepared to participate. Letters of encouragement were also reSection B - page 2

�ceived from many of the individuals from whom no specific response had been solicited. It shou'td
be noted that no negative responses to the questionnaire were received, although it would be incorrect to make any assumptions about the feelings, whether pro, con, or indifferent, of those groups
which did not reply.
In summary, the following formal responses on behalf of groups were received:
ARTS, HOBBY GROUPS, ETC.
Thunder Bav Naturalists' Club, Mrs. L. Bocking
Prepared to take part ,n programmes on parks wilderness sanctuaries, environmental matters,
public education.
Thunder Bay Historical Society
No written response, but verbal approval indicated
Lakehead Symphony Orchestra Board, Mrs. I. G. Clark
Music education, concerts, etc.
Cambrian Players
Verbal approval only.
CHURCH GROUPS
Thunder Bay Council of Clergy, Rev. M. Murtagh
Verbal support
Religious Broadcasting Committee, Rev. K. Moffatt
Religious and public affairs.
Salvation Army, Capt. D. V. Goodridge
Commµnity outreach.
Wayside Church Centre, Rev. K. Myers
Youth Programmes
CITIZENS' ACTION GROUPS
Single Parents' Action Corps, Mrs. S. Young
Recreation and welfare
Single Parents' Group, Mrs. 8. Shedden
as above
Lakehead Anti-Pollution Committee, Mr. Ian Clark
Environmental pollution.
Operation Employment, Mr. N. Cherniski
Welfare and employment problems
Happy Handicap Club, Mr. Bill Affi
Handicapped persons
Consumers' Action Committee, Mrs. A. Peck
Consumer affairs programmes
CORRECTIONAL AGENCIES
Industrial Farm and Training Centre, Mr. G. Gauthier
Public education
EDUCATIONAL
Assoc. for Early Childhood Education, Mrs. 8. Elliott
Childrens' programming
Ontario Dept. of Education, ETV Branch, Mr. W. Hyder
Verbal approval interest in similarities to their activities with Indian communities.
Ontario Dept. of Education, Youth and Recreation Branch, Miss M. Phillips
Community programmes
Lakehead University (Extension Dept.)Mr. K. Morrison
Adult education
Confederation College (Extension Dept.) Mr. D. O'Donnell
Adult Ed. and community and regional affairs
Music Education Dept. Lakehead Bd. of Education, Mr. F. J. Frances
Student music and art talent
Lakehead Bd. of Education, Mr. C. Grant(Chairman) Mr. G. Dalzell (Director)
Verbal approval
ETHNIC GROUPS
Indian Youth Friendship Centre, Mr. X. Michon
Indian and youth programmes
Le Club Canadien-Francais de Thunder Bay, Mme. L. Beaupre
French cultural programmes
Section B - page 3

�GOVERNMENT AGENCIES
Parks and Recreation Dept. City of Thunder Bay, R. B. McCormack
Verbal approval- referred to committee for specific proposals
Ontario Human Rights Commission, Mr. B. Lenton
Human rights education
Canada Manpower Centre, Mr. G. Thompson
Labour market information, education re services
National Film Board of Canada,' Mr. J. Burnett
Film discussions and screenings related to community and national interests.
Dept. of the Sec'ty of State Citizenship Branch, Mr. R. Wray and Mr. G. Lacombe
Community relationships, cultural programmes, social concerns.
HEALTH SERVICES
Lakehead Psychiatric Hospital, Mr. M. Fisher
Public education· re mental health
Addiction Research Foundation, Mr. A. Moss
Public education
PROFESSIONAL ASSOCIATIONS, ETC: ·
Thunder Bay Medical Society, Dr. G. Steinhof
Public education, preventive medicine
Chamber of Commerce, Mr. B. O'Brien
Referred to Committee
Lakehead Labour Council, Mr. N. Richard
Public education, labour I industry, etc.
Ontario Sec;ondary School Teachers' Fed., Mr. C. B. Whitfield
Verbal approval and support
SERVICE CLUBS, ETC.
Rotary Club, Mr. A. Secor
Interest- referred to committee
Thunder Bay South Jaycettes, Mrs. E. Hicks
Leadership training and community projects.
Canadian Club, Dr. µ. Morrison
Community centred programming
SOCIAL WELFARE AND ASSISTANCE (GOV'T. AND OTHER)
Thunder Bay -United Appeal, Mr. W. D. Harris
Activities of voluntary agencies supported by United Appeal
Thunder Bay Branch, Canadian Red Cross
Water safety, first aid, social services
Credit Counselling Service, Mr. W. Walker
Financial counselling
Lakehead Family Counselling Agency, Mr. W. Pascoe
Family life education
Lakehead Social Planning Council, Mrs. I. Temple
Community service programming
Dept. of Social and Family Services, Mr. W. Doherty
Public education
YOUTH AGENCIES
Big Brother Association, Mr. J. R. O'Donnell
Public education and youth
Northwestern Ontario Regional Council, Boy Scouts of Canada, Dr. L. Hastings
Leadership training, youth, and scouting activities
Interim Report on Personal Interview Survey
This interim report represents a brief summary of some of the data derived through personal
interviews concerning the Community TV Proposal. It is also possible at this time to suggest several trends which are beginning to appear throughout the data. These trends begin to outline some of
the mutual needs of the community which in the future could be met through the medium of a community channel.
It is logical that the community channel, if it is to operate in Thunder Bay and indeed, hopefully,
Section B - page 4

�in the region, must reflect the needs of the many facets of this community and its satellites. For -this
reason, the sample of people interviewed must also represent these various factions.
SAMPLE BREAKDOWN:

Total

number

interviewed

Sex
Occupation

Community

Age range

to

date 68

44
24

Males
Females
Professional and
agency people
Non-professional
(blue
collar
workers
housewives,
students, etc.)
From
District

Thunder

16

52

Bay 58

10

84 years -14 years

This sample represents only the initial, exploratory attempt at the study, and more interviews are needed to balance the sample and be more representative of the community - i.e.
concentration on various ethnic and racial groups, business organizations, and internal neighbourhoods.
BRIEF DESCRIPTION OF DATA
Number of people basically for the proposal
65
Number of people basically against the proposal
3
The information gathered in the interview method however goes much deeper than the initial
for or against reaction; it also -offers qualitative material. The respondents were free to comment
and give their own opinions and concerns towards the community TV concept. The following represents some of the constructive opinions by various members of this community.
- the educational exposure could be fantastic; the concept has local and regional implications;
it could be used to tackle community affairs and in constructing a meaningful understanding;
try not to duplicate facilities now present in TV.
-investigate human resources and spread into the community; you must not be too rigid
because change is a reality; must to maximize results, search out what people want, not
necessarily shoving it at them.
-it could supply motivation to kids when they see themselves on TV, especially concerning
local sports; it could also case the class struggle which is so prevalent in this city; the
people could be tied together through knowledge - right now decisions are made here by a
few.
-it can be used to get feedback to organizations about their programmes; it can also be
used to publicize their programmes and educate the community on what they are doing.
-could assist community awareness and community understanding concerning the ethnic
groups(This point is very important in a pluralistic community such as Thunder Bay. ed.)
-the community channel can be used to bring people together and to provide a meaningful
dialogue, presenting both sides of the issues so that people can make up their own minds;
there are also citizens' groups which need support from the public.
The above comments are just some selected from interviews -of persons in social agencies and other professions. The following responses are excerpts from interviews with the socalled "average person". One can see that what the "professionals" are suggesting as possible
uses of the community channel correspond closely to the needs expressed by members of the
community at large.
- like to see programmes explaining drugs and why people take them; maybe use a panel
where people can ask questions from the audience.
-like to know the difference between the different political parties; I like information programmes as long as they are easy to understand - they can't be :too dignified.
- community has to keep pace with what is going on; this community has to wake up; interested
Section B - page 5

�in sports such as high school football and peewee hockey; also would like to see the symphony;
channel would also give people the opportunity to find out more about other sections of the community.
- need for programmes that present both sides of the issues; need information programmes
about income tax, unemployment, welfare and other agencies - how they function, and how one
goes about approaching an agency.
- need more civic affairs programmes; local plays; local candid camera; why isn't it a fact
now? loca! talent is just going to waste.
- would provide time for public views; force politicians to take a stand, knowing the public
bas a chance to express their views in public also.
- it is about time people spoke out, telling sponsors, etc., what we want to watch, rather
than what the powers want to feed us.
- fear of control by "Higher-ups"; need to know about young people; should get them more
involved in the community; al~o. involve the senior citizen; like to see more on schools; if
education programmes are used they shouldn't be too technical; should get people together
to decide what is put on; can't always stress bad things.
- the average guy is passive because life is too complicated; there is too much conflict now people feel the stress; family life is getting weaker; most average people have no solutions
which makes them feel worse; some don't feel alive any more; they need controversy to shock
them out of it.
- some way of airing public views is needed which cannot be pressured; give the average guy
a chance; interested in stock car racing and sports; news perhaps will not be biased; the
channel cannot be controlled by any minority.
The above comments give the reader some indication of the needs and feelings of v~ious people in this community towards the community channel concept. The responses illustrate what courd
be provided by various community institutions and organizations to meet some of these needs. The
constructive content of the opinions also indicates the feasibility of a citizens' Charter Board which
was indicated in the original proposal.
This report may appear to be too one-sided to some, but the fact remains that a great many
agree with the concept. This agreement is logical because the proposal represents an added
service and a new experience requiring community involvement and active participation. This is not
to say that people do not have some control. Many feel that this channel will end up like everything
else - in the hands of a select few. Many expect that the proposal will not go through because those
in power will try to stop it. Added cost and duplication of facilities are also mentioned as matters
which require co-ordination and some mutual understanding among those now concerned with
television. The informants have also stressed the need for presentation of both sides of any issue
and seem to be searching for unbiased presentations. These concerns will definitely have to be
taken into consideration in the final plans for establishing the channel and how it is to be financed,
supervised, and programmed.
The data to date is much too incomplete to provide an adequate analysis or a working theory
of community television. The other part of the social research, which will not be described at
this time includes an analysis of several local studies which pertain to local needs. Also, information is being compiled through participant observation of local meetings and events, as well as
those in the surrounding area. Several interesting projects are also occurring with the use of
video tape which will provide a great deal of information on the community applications of the
medium of television. In this way, it is hoped to present at a later date a fairly comprehensive
description of some of the needs of this community and the surrounding district, and how some
of these needs maybe met through the medium of a community channel.
-report by J. Hyder
In addition to the aforementioned groups, agencies, and individuals who have expressed verbal
approval of the Town Talk proposal for community television and have made positive suggestions
as to its implementation, endorsements of the plan have been received in letters from the following:
The Hon. Robert K. Andras, M.P. (Port Arthur)
Mr. Hubert Badanai, M.P. (Fort William)
Senator Keith Davey
Alderman Mickey Hennessy
Mr. Ron Knight, M.P.P. (Port Arthur)
Section B - page 6

�Mayor Saul Laskin
Mr. Paul Paularinr,e, President, Alma Mater Society, Lakehead University
Mr. A. W. Pascoe, Lakehead Family Service Agency
Mr. Keith Penner, M.P. (Thunder Bay)
Miss Margaret Phillips, Ontario Dept. of Education
The Hon. Robert Stanbury, M.P. (York Scarborough)
Mrs. Isobel Temple, LakeheadSocial Planning Council
Alderman _George C. Wardrope
The Hon. Robert Welch, Minister of Citizenship of Ontario and Provincial Secretary

Cable Television and the Lakehead Board of Education
The Lakehead Board of Education, at their meeting of July 9th, 1970 approved the following
resolutions relative to cable television in Thunder Bay.
1. •nThat representations be made to" the ·Educational Television Branch, Department of Education Television Branch, Department of Education, to utilize the Hammarskjold Television
Shop for the proposed Television Station as part of the proposed Educational Television network for the province."
2. "That negotiations be carried on with lakehead Videon to provide educational programming
for lakehead Division schools by:
1) 'providing a 'tap in' at the 'head end of the Videon trulnk cable for the Hammarskjold
Televis ion Shop;
2)providing 'drops' to schools in the cable area;
3) providing three of the channels available to lakehead Videon for local educational telecasting;
4) providing closed circuit television on .all of the -Mid Band (between Channels 6 and 7) to
make available channels for 'de"Jand educational television' (programmes available on teacher request at the desired time). "
•
3. "That the Ad Hoc Committee of the Thunder Bay City Council be advised of our requests,
relative to consideration of a municipal franchise for cable telecasting; and that the Thunder Bay City Council be requested to extend membership of the Ad Hoc Committee to include
representation from The lakehead Board ofEducation."
4. "That application to the Department of Communications be made for permission to utilize the
mid-band channels onLakehead Videon for the distribution of Educational Television Programmes."··
Resolution number two requires further elaboration, as it contains some technical terms. The
"tap in" at the "head end" part of the resolution means that programmes originating from the
Hammarskjold High School television studio can be transmitted to all the schools in Thunder Bay,
within the cable area. This will permit the Board to originate programmes locally, and to train
future technicians, programmers and producers for jobs in this vital new industry. The opportunity to originate programmes tailored to Thunder Bay's unique needs is considered essential if we
are not to be completely dependent on programmes originating in Toronto, some of which will not
be suitable for our requirements.
The use of cable "drops" to our schools will allow individual teachers to choose from the wide
range of programmes provided by Educational Television (E.T.V.). More important, by being able
to tape these program~es on Video-Tape Recorders (VTR) teachers will be able to use theprogrammetheywantatthetimetheywantit.. This "demand" educational television will be "closed
circuit" on the mid-band channels(between 6 and 7) and will not be seen by the public.
The three "open" channels that have been requested for the use of the school board will only
be needed during school hours (8:30 a.m. till 4 p.m.). From 4 p.m. on, it is expected that 0'18 or
more of these channels will be used for community television programmes of a non-commercial
nature. In other words, the Thunder Bay public wiU, in the near future, have the opportunity to tune
in on interesting programmes that are educational in the broadest sense, for several hours each
day and evening.
It is essential that we recognize the enormous potential of the most important educational
medium of the twentieth century, and act now to take advantage of it.
David Morgan, Trustee
lakehead Board of Education.
A Teacher's Views on Educational Television
Television today is probably the most expensive and under-used element in the vast array of
teaching aides. And yet it has the potential for becoming one of the most vitally important sources
Section B - page 7

�• of educational material for class-room use. Vast sums of money have been spent on technical
facilities including broadcasting stations, and large organizations, both in Ontario and throughout
the continent, are involved in producing shows on a wide variety of topics. Yet all these programmes
are pr~pared by central offices, and are often only indirectly related to the needs of students and
teachers in specified localities. Furthermore, they are widely broadcast in accordance with a
fixed schedule, which may bea,r no relation to the material being studied at the time in local classrooms. It is virtually impossible to arrange viewing time to suit the individual class, or to arrange
previewing of programmes by teachers.
Community cable television shows the way to overcome most of these problems. Relatively
inexpensive equipment can record on video tape those programmes most valuable to local teachers for previewing and re-broadcasting by closed circuit cable to the schools at the time appropriate to the individual class. Local educators can prepare their own programming directly related to the needs of the students. Most effective use of the local personnel in all schools can be
achieved through this medium. The community and the world around us can be dramatically and inexpensively brought before the students for their discussion.
Relevance, lower cost, greater effectiveness, wider use, local student involvement - all these
can be brought to our schools through our own cable television system.
Paul lnksetter, President,
. Thunder Bay Division,
Ontario Secondary School
Teachers' Federation.

Section B - page 8

�Section C

OTTAWA'S VIEW
OF COMMUNITY
TELEVISION
The Broadcast Act
The Broadcast Act of 1968, "An Act to implement a broadcasting policy for Canada" is the legislation under which all broadcasting is regulated.
The Canadian Radio-Television Commission (CRTC), under the powers given it in The Act, sets
Radio(T.V.) Broadcasting R~gulations which are binding on all broadcasters, private and public,
although there are special consideratfons for the CBC. "The Commission shall regulate and supervise all aspects of broadcasting with a view to implementing the broadcasting policy enunciated in
~ection 2 of this act."
Section 2, "Broadcasting Policy for Canada" includes much to encourage the establishm.ent of the
type of service proposed by Town Talk. The relevant subsections are as follows. Some are paraphrased.
Subsection a. The airways are public property and all broadcasting in Canada must be part of
an iotegrated system. These are the reasons why broadcasting is subject to government regulations. Cable television companies for example, · .may be refused licences if certain
conditions as determined by the Commission are not met.
Subsection b. "The Canacftan Broadcasting system should be effectively owned and controlled
by Canadians so as to safeguard, enrich, and strengthen the cultural, political social and
economic fabric of Canada.,, Towards this end, the government instructed the C.R. T.C.
to rule that all private broadcasting undertakings be 80% owned by Canadians. For example, by the' time Lakehead Videon's licence comes up for renewal Famous Players
Corporation (Controlled by the American "conglomerate" Gulf and Western) must have
sold most of its 50% interest.
Subsection c. "All persons licenced to carry on broadcasting undertakings have a responsibility
for pro_grammes they broadcast, but the right to freedom of exDression and the right of persons to receive programmes, subject onfy to generally applicabfe statutes and regulations,
is unquestioned.,, An argument against the community television proposal may be based is
this part. Since the owner is responsible, it might be reasoned, then he must have control
and control could never be given to a community group. The practical way to overcome
this legal question is for the "Charter Board,,, which controls the Community Television
Service, to post a substantial bond which protects the cable operator.
Subsection ·d. "The programming provided by (all broadcasters/ should be varied and comprehensive and should provide reasonable, balanced opportunity for the expression of differing
views on matters of public concern, and the programming provided by each broadcaster
should be of high standard, using predominantly Canadian creative talent and other resources.,, The Community Television service as proposed, would seem an ideal framework
within which to achieve these aims at the local level.
Subsection e. "Facilities should be provided within the ... system for educational broadcasting.,,
This part is of interest because it was included in response to demonstrated need and public pressure applied; it is possible that community television as oroposed for Thunder ·Bay
might be included in the A ct at a later da,te.
''The regulation and supervision of the system should be flexible and readily adaptable
to scientific and technological advances.,, It might be reasoned that the technological potential of cable broadcasting lends itself to the organizational innovation which Town Talk
proposes.
The Canadian Radio - Television
Commission's Guidelines
For Cable - Television
The CRTC has not yet announced regulations concerning cable tdlevision, but has published
"guidelines" for those who will be applying for licences and licence renewals. Public hearings
will be held, probably in the fall of 1970, before the "guidelines" become hard and fast regulaSection C - page 1

�tions, but the Commission's practice has not been to take fundamental changes once guidelines
are announced.
The "guidelines" are principally contained in CRTC announcements of May 13, 1969, and
April 10, 1970. The sections relevanttotheCommunttyTelevision Proposal are as follows:
CRTC Public Announcement of May 13. 1969. This announcement states clearly that the possibility of destructive competition between cable and broadcast television will be avoided
through cable providing "community programming services (that are) of a complementary rather than a competitive nature to those already provided by other broadcasting services."
"CATV can assist in the development of a community identity through locally producer:· programmes." This is the reason why the present cable operators, such as Lakehead Videon, have
been rushing to establish community channels before their Iicenses come up for renew a I.
Commercials are prohibited "except under special circumstances or for experimental purposes". There are indications _that when the final regulations are announced, cpmmercials
wHI be permitted in special cases, but orobablv not on "community" channels.
"A licencee .... will be requfret:J to fully wire his area before the expirati.on of his licence."
Videon, for example, has not completed wiring certain sections of the city, but must do so
under the terms of its licence from the CRTC.
Monthly charges and installation fees must be approved by the Commission. If a community
television service, as proposed for Thunder Bay is established, the Commission will determine whether or not a rate increase is needed to finance it. The Commission has access to all
information concerning a cable company's financial position.
C.R. T -~. Public Announcement of April 10, 1970 This announcement re-emphasizes the Commission's view that cable "should develop without threatening the essential service provided
by the rest of the system."
Community programming is also re-emphasized. "The opportunity for CATV licensees to enrich community life by fostering communication among individuals and community groups. In
the development of programmes of interest to communities, it is the hope that CATV programmers will be motivated by innovation rather than imitation. Local programmes should be based
on access and freedom from the restraint of programme schedules which are often less f_lexible in conventional broadcasting."
A list of priorities is given "for determining the channels to be carried." With reference to this
list, and to the stations available in Thunder Bay, Lakehead Videon's channel line-up must look
much like this, in order of priorities, when its licence is reviewed by the Commission.
1. One or more educational channels, in co-operation with the Department of Education and
local educators.
•
2. CKPR, the CBC affiliate.
3. A channel for the CTV affiliate when it is established.
4. A community channel. It is this channel that Town Talk proposes be controlled by a "Charter
Board" from the Community.
5. One ofWLUC, WDSM, KDAL, American commercial stations.
6. National Edtlcationa ITelevision (U.S. Educational T. V.) if it can be picked up here.
7. Possibly CKPR - FM
8. One or both of the remaining available American commercial stations. The Commission
may decide not to permit Videon to carry these stations because of the need for ~·an orderly
east-west distribution of systems within Canada."
9. Possibly other channels originated byVideon.
The Commission's attitude toward networks is clarified in this announcement; "Networks of
CATV undertakings may be authorized ... in the public interest." It is not known whether
a proposal to link Videon with a network outside Nothwestern Ontario would be judged "in
the public interest."
Members of the Commission nave recently made public statements whlch suggest they wo·uld be
most receptive to our proposal. None of these refer precisely to the type of Community Television service we propose, but this is only because our plan is quite unique. As Stanley Burke likes
to put it: "Thunder Bay is ahead of Canada, and Canada is ahead of the world."
The Commission's overall view of broadcasting complements ours.
'7he Canadian Broadcasting system should be used ·essentially, basically, predominantly,
to help Canadians communicate among themselves.
-Pierre Juneau,
C.R. T.C. Chairman,
Press Conference,
May 22, 1970.
SectionC -page 2

�The significance of cable to the future of broadcasting is appreciated by the Commission:
"CATV appears to solve some technical problems inherent to "off-the-air" broadcasting.
The advantage of CA TV, besides its capacity to bring in different signals it could offer to
the subscriber, is the generally improved quality of the picture, sound, and colour achieved
through improvements in solid state elect:ronics and protected transmission through cable.,,
C.R. T.C. Annual report 1968-69
Regulations and proposed regulations concerning cable, deal mainly with what The Commission
calls the practice of "wholesale importation" of American programmes. It is recognized, on the
other hand that some appealing substitute for American programmes. It is recognized, on the
other hand that some appealing substitute for American programmes must be found.
"Some way has to be found to provide additional services through cable. . . . in
such a way that the public will be satisfied, and also that the cable operators will
have a service sufficiently interesting that people will want to buy it, and they will
have viable systems to operate. "
The cable operators have been critical of the Commission's regulations, but the Commission
has returned with its own criticisms of ttie cable operators.
"The recent declarations of the Canadian ·cable Television Association I find extremely
disappointing, and the problem they have to consider now is whether they have to consider
bute to the development of a broadcasting and communications system in the country at the
moment, or whether they want to defend vested interests. "
-M. Juneau before a Senate Committee
-Januar_y 15, 1970
The CQmmission has put great emphasis on the need to develop local programming over the
cable systems. At the last annual meeting of the Canadian Cable Television Association, C.R.T.C.
Vice-Chairman, Harry Boyle criticized the cable operators for being so slow in developing this
type of service. Proposed regulations give local channels a high priority.
The cable operators must begin to originate programming.
"We are of the opinion that there is a need in cable television at the moment for an active
role on the part of cable. If cable television is going io be only a means of transporting
already existing programmes, if there is going to be no active participation in the problems
that concern us all - mainly the development of communications in Canada - then I don't see
why it shouldn't be transferred to the common carriers as an operation."
Cablecasting will include locat programming wherever possible but cable networks (grids - in
the jargon)areforeseen.
If cable companies are going to provide more services, some of them will be able to
afford to do so at the local level - and indeed ·some cable companies have started to do that other programmes are going to be too costly to produce at the local level and will require cooperation among a large number of systems. That is another way of saying that you need
a network. "
-M. Juneau - Senate Committee
-January 15, 1970
11

•

••

•

Section C - page 3

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